Why Wait on Your New Year Goals? Start Now!

by | Dec 17, 2020

Quick personal update …

If you listened to the podcast / live training from Monday, you heard the hilarious (read: frustrating AF) story about our house.

If not, you can listen to the podcast here or watch the video here.

Life is full of surprises …

To summarize, we had a mini split heating/AC unit installed into the garage which is being renovated into my office.

During the install, the tech messed up the wiring which caused a bunch of outlets to stop working.

Then, we needed an electrician to upgrade our entire electrical panel.

During the upgrade, the electrician accidentally cut our Verizon wire so we had no Wi-Fi for a couple of days.

We thought the series of unfortunate events ended there … but nope!

Turns out the heating/AC company needed to install a new part to get our heat and hot water working properly. During the install yesterday, they also found out that we don’t have a chimney cap and it was causing a leak in our laundry room.

So, the saga continues!

This has no relevance to anything other than it’s funny.

We can’t control these external circumstances so all we can do is laugh and control what we can control.

The last couple of weeks have been all about adjustments over excuses.

Have you defined your New Year goals?

Anyway, the real message I wanted to share today is about the next two weeks.

This is the time of year when everyone turns their attention to Jan.1.

Even more so because 2020 hasn’t exactly been a spectacular year that we’re trying to hold on to.

So, that calendar change is looming and it’s exciting, right?

A new chapter.

A fresh start.

A clean slate.

Only … that’s not how this works.

I hate to kill your vibe …

But, your body doesn’t know the difference between Dec. 31st, 2020 and Jan. 1, 2021.

Why wait?

You can start on your New Year goals NOW

Here’s a statistic for you … only 8% of New Year’s resolutions are accomplished.

That’s 1 in 12.5.

I’m not a big fan of those odds.

A big reason for this poor showing across the board is a cognitive bias (actually several) …

The optimism bias is when we overestimate the likelihood of positive things happening for us and underestimate the likelihood of negative events.

Therefore, we may ignore the statistics that 95%+ of diets fail AND 92% of resolutions fail because of optimism bias.

Impact bias states that we tend to overestimate the length or the intensity of the impact of future feeling states.

In other words, when we think about achieving those ambitious New Year goals … we exaggerate how that will feel in our minds.

Once we start pursuing those goals and the feelings don’t match … it’s easy to give up.

The point is this … we have the ability to use our brains to our advantage.

Or, we can continue to fall into the common pattern of working against our natural neurological tendencies.

At the root of all of this is the core problem with the diet industry in general …

They WANT you to fall into that trap.

It means:

1. You buy their quick-fix program and

2. You fail so you have to continue to spend more money down the road.

The future of coaching throws a wrench in that entire pattern.

It prioritizes the psychology of behavior change and long term sustainability.

Which means you have the tools you need to succeed for LIFE.

So that you never have to spend another dime on a silly diet, detox, or challenge ever again.

The bad news is that these next two weeks are going to be a shitstorm of diet industry marketing to get you to buy-in to the resolutioner’s mindset.

The good news is that more and more coaches are starting to understand how damaging this is.

At POP, we are leading the charge to change the tide.

We already certified 55 coaches in our methodology and have another 70+ coaches waiting for the next certification to take place.

This is great news for the industry as a whole.

If you want to know the exact HOW … when it comes to our entire coaching process … listen to episode 141 of Mind Over Macros here.

This will hopefully change the way you approach the next two weeks and will set you up for success overall … not just for a couple weeks starting Jan. 1.

Interested in 1:1 Coaching?

And let me know that you’re interested in the 1:1 signature coaching program.

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